Apple Event 2025 is set for Sept 9 with iPhone 17 launch. But don’t expect iPads, Macs, or AirPods Max this time.
Apple Event 2025
Apple fans are gearing up for the much-anticipated Apple Event 2025 on September 9. The spotlight will surely be on the iPhone 17 lineup, including the iPhone 17 Pro Max, which is expected to come with improved RAM, performance upgrades, and a sleeker design. Apple may also unveil the Apple Watch Series 11, Watch Ultra 3, the slim iPhone 17 Air, and possibly AirPods Pro 3.
But as exciting as that sounds, not every rumored Apple product will take the stage this time. Some devices are being saved for later events or even delayed until 2026 and beyond. Let’s look at the big names that are skipping the September launch.
1. The Next Affordable iPhone ‘e’ Model
After replacing the SE line with the iPhone 16e, many expected Apple to continue the budget-friendly series this year. However, the iPhone 17e isn’t on the September calendar. Apple usually reserves affordable models for spring launches, as seen with past SE devices in 2016, 2020, and 2022. The 16e also followed the same pattern earlier this year in February 2025. So, expect the 17e to arrive in early 2026 instead.
2. New Mac Products (M4 and M5 Series)
While whispers of an M4 Mac Pro and M5-powered MacBooks have surfaced, don’t expect them at the iPhone event. Apple traditionally schedules a separate October or spring event for Mac launches. Some reports even suggest that certain M5 devices may be pushed to 2026. If you’re hoping for a new MacBook, you’ll need to be patient.
3. New iPads
Like Macs, new iPads also follow their own release cycle. Apple is planning a fresh wave of iPads with M4 chips in early 2026, including a redesigned entry-level model. Mark Gurman of Bloomberg has hinted that Apple is saving its tablet news for a bigger product push next year. That means the September event will stay iPhone-focused.
4. AirPods Max (Second Generation)
The AirPods Pro 3 are likely to appear next week, but the AirPods Max 2 are not. Despite being overdue for an upgrade the first Max launched five years ago Apple is keeping the refresh under wraps until at least 2027. Rumors suggest lighter design, health-tracking features like heart rate monitoring, and updated internals. For now, users must settle for the refreshed 2024 version, which only added new colors and USB-C support.
5. HomePod Lineup
Apple has long been working on its smart home devices, including a HomePod mini 2 and a larger smart hub to compete with Google Nest Hub. While some of these could sneak into the 2025 product cycle, they’re unlikely to appear on September 9. Reports indicate Apple may wait until 2026 to better integrate its Apple Intelligence features.
What About the Apple Vision Pro?
Another product generating buzz is the next-gen Apple Vision Pro, rumored to come with an M5 chip and improved comfort. However, it’s far more likely to be introduced later in 2025 alongside other M5 devices, not during the iPhone launch. Apple may tease updates, but don’t count on a full reveal.
What to Expect on September 9
The September event remains focused on Apple’s mobile ecosystem. The headline will be the iPhone 17 series, especially the iPhone 17 Pro Max, which has been trending in Google searches thanks to its rumored performance boost and memory upgrades. Popular accessory maker dbrand has already started teasing skins and cases for the device, reflecting the hype.
Alongside the iPhones, we’ll see the new Apple Watch Series 11, Apple Watch Ultra 3, and possibly the long-awaited AirPods Pro 3. Apple may also surprise fans with the AirTag 2, keeping the event squarely in the mobile accessories zone.
Also Read: iPhone 17 Pro Max Release Date Sparks Buzz as Apple Faces Pricing and Design
Final Words : Apple Event 2025
The Apple Event 2025 is shaping up to be a big one for iPhone fans, but don’t expect Macs, iPads, AirPods Max, or HomePods just yet. Those launches are coming later some as far out as 2026 and beyond.
FAQs: Apple Event 2025
Q1: Apple Event 2025: When is it happening?
The Apple Event 2025 is scheduled for September 9, 2025. Apple will officially unveil the iPhone 17 lineup and other mobile-focused products during the event.
Q2: Will the iPhone 17 Pro Max be announced at Apple Event 2025?
Yes, the iPhone 17 Pro Max is expected to be the star of the event. It may feature better RAM, improved performance, and a sleek new design. Accessories from brands like dbrand are already being teased ahead of launch.
Q3: What Apple products will not be launched in September 2025?
While the event will focus on the iPhone, Apple Watch, and AirPods, products like new Macs (with M4/M5 chips), iPads, AirPods Max 2, and HomePod devices will not be part of the September event. Most of these are expected in 2026 or later.
